Alterna are all about transforming ordinary haircare – with their clean, vegan, skincare-inspired formulas, combined with luxurious textures and scents, their aim is to elevate everyday moments into indulgent self-care experiences. I’ve been trailing a few of their lovely My Hair. My Canvas. products to review.*
This post contains PR products sent to me in exchange for an honest review and are marked with *
Links marked with * are affiliate links.
About Alterna
Their clean products are enriched with active botanical ingredients and are free from parabens, SLS/SLES sulfates and synthetic color and their formulas are proven to visibly transform hair. The My Hair. My Canvas. range is a new innovative product line to embrace maximum self-expression with minimal impact on the environment. The range features a bouquet of refreshing scents mixed into high-performance 100% vegan formulas and packaged in bottles and tubes made of 50% post-consumer plastic.
Alterna My Hair. My Canvas. Me Time Everyday Shampoo
This is a vegan, gentle moisturising shampoo to enhance shine and smoothness. It’s Ideal for most hair types and uses sustainably-sourced Vegan Botanical Caviar to add bounce and softness. It also improves the overall appearance of the hair, increases moisture retention and restores resilience to damaged or stressed hair.
This smells incredible – it reminds me of sweets and it feels so lovely to use. I always judge a shampoo on how my hair feels straight after I’ve used it when still wet, and this left my hair feeling moisturised and hydrated straight away! You don’t need to use a lot for it to go a long way and it does an amazing job of cleaning the hair. You can shop this here.*
Alterna My Hair. My Canvas. Me Time Everyday Conditioner
This is a vegan, gentle moisturising conditioner ideal for most hair types. It’s created with sustainably-sourced Vegan Botanical Caviar to hydrate, add bounce, shine and softness to improve the overall appearance of your hair. It uses a unique blend of polysaccharides and free-radical neutralizing antioxidants to boost hair gloss, increases moisture retention and restores resilience to damaged or stressed hair.
This also has a gorgeous scent and has a semi-thick consistency to work with – leave it on the hair for 2-3 minutes and it leaves hair feeling really moisturised, soft with less tangles. You can get it here.*
Both of these together leave my hair feeling hydrated and smooth and it leaves it feeling this way for days after straightening as well.
Alterna My Hair. My Canvas. Easy Does It Air-Dry Balm
This is an anti-frizz, vegan air-dry balm that reduces air drying time to enhance natural texture. It’s formulated with pear oil rich in antioxidants and omega fats and helps restore and protect the hair by locking in moisture and smoothing cuticle damage. It helps to absorb excess oils, toxins and irritants, while boosting gloss and making your hair easier to manage.
It leaves hair less frizzy, smoother and softer and a great option if you air dry your hair. I often leave mine to air dry and then straighten the next day instead of blow drying and this really helps keep my hair manageable. You can get it here.*
Alterna Caviar Anti-Aging Replenishing Moisture Masque
This moisturising masque helps replenish damaged hair with it’s intensive moisturising formula. It’s enriched with powerful marine botanicals to deliver deep hydration to restore the health and elasticity to the hair. This is a luxurious thick mask that leaves fair feeling so hydrated and replenished. The smoothness lasts days after using and I’m so impressed with this! You can get this here.*
Overall
These are absolutely gorgeous hair products and it was so lovely to discover them, I highly recommend them if you’re looking for clean, environmentally sustainable vegan hair care and formulas that leave hair feeling nourished and smooth. They are a little on the pricey side but given the quality and the vast ingredients, as well as the sustainable packaging, I would say it’s worth it! You can shop the full Alterna hair care range here.*
*Links marked with * are affiliate links. These do not cost you any more money. Please see disclaimer for further details.
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